Have you used more or less the same skincare products that you’ve always used?

If you have, you’re not alone. Many women go through geographical moves, birthdays in different decades and hormonal fluctuations using the same skin care products. Our skin is never static and neither should the products we use be.

Consider that:

1. Dryness levels change: after age 30, skin’s oil glands reduce their production significantly, and the loss continues as we age.
2. Sun damage: Melanocytes actually  “burn out” at around the 30’s or 40’s, which reduces the skin’s natural defense mechanism to fight sun damage, often resulting in uneven pigmentation (including the very common hyperpigmentation).
3. Skin thinning:  Around age 40, the dermis and the skin’s fat layer start to thin, picking up speed around age 50 for most women. This results in the visible sagging of the skin and the loss of that plump, supple look. Even worse? This loss of the fat layer actually makes skin even more susceptible to damage and abrasion.

Need help deciding which products are right for your skin? Use our 3 Step Product guide based on your primary concern to see our recommendations for your skin.